Darlington County Institute of Technology students qualify for state marketing competition

Marketing students who attend the Darlington County Institute of Technology (DCIT) recently joined other students for the Region II DECA competitive event at May River High School in Bluffton.

Thirteen DCIT students placed in the Top 10 of their respective events, which qualified them for the state competition in February.

DECA is an international, nonprofit organization with more than 215,000 members, according to its website. DECA works to prepare emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the globe.

DECA also provides opportunities for students to network with industry leaders and earn recognition in competitive events.

There are three DECA regions in South Carolina. DCIT offers the following courses that allow membership in DECA: Marketing, Accounting, Finance, Business Law, Entrepreneurship and Leadership.

DCIT advisors Pam Smith and Latrica Jackson prepared students for the competition by having them complete sample written and computerized tests, preparing a variety of related classroom assignments, and hosting role-play situations with classmates and community volunteers.

Each student competitor took an online test in November.

During the regional DECA event, the students participated in the role-play portion of their competition.

For role-play students read a situation in their content area, prepared for 10 minutes, and then interacted with judges in business fields such as Apparel and Accessories Marketing, Quick Service Restaurant Management and Human Resources.

Students who placed in the Top 10 of their events earned a medallion and a certificate. Those honors were handed out during an awards ceremony.

The following DCIT students placed in the Top 10 of their respective events:

Quenton Baker – Marketing Communication Series
Emily Blue – Apparel and Accessories Marketing Series
Jada Coefield – Quick Service Restaurant Management Series
Tiyonna Dolford – Apparel and Accessories Marketing Series
Jonicea Fox-Moses – Hotel and Lodging Management Series
Jaelyn McDonald – Accounting Applications Series
Auriale Rogers – Quick Service Restaurant Management Series
Brooklyn Sylvester – Apparel and Accessories Marketing
Shayla Walters – Accounting Applications Series
Christopher White – Entrepreneurship
Annagrace Wilkes – Entrepreneurship
Jakayla Williams – Food Marketing Series
Martayashia Williams – Accounting Applications Series

All of these students qualify for the state competitive events, which will be held in North Charleston from Feb. 22-24.

If a student places in the Top 3 in a state competition, that student becomes eligible to attend the International DECA Conference in Orlando, Florida, from April 27-30.

Author: Rachel Howell

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